Office Location

7300 Dixie Hwy , Suite 300 Clarkston, MI 48346
Phone: (888) 771-4173
Fax: (248) 922-9304

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Carr Workplaces specializes in executive offices and virtual offices for independent professionals and small-to-mid-size businesses. "For some of the larger companies that are trying to scale back on their real estate square footage, we provide an alternative to that where they can help their employees within our centers," says Pamela Girardin, director of marketing. "For independent professionals and home-based workers, we provide a way for them to get out of the house and work in a business environment and office that they probably would not be able to afford on their own, and they also get to take in all the administrative support we provide."

For an industry that services a common need, but isn't necessarily well-known, ad specialties provide a way to start a conversation with prospects. Girardin wanted relevant promotional items for Taste of Georgetown, a food-tasting event, in June. So, Carr ordered hundreds of water bottles and sunscreen to hand out to hot, thirsty event-goers from a booth outside the trade show entrance.

"We did custom-branded water bottles, and the concept was that, for 30% less, you get so much more with us," Girardin says. "When people got the bottles, they asked, ‘What does 30% mean?' That allowed us to start the conversation and explain what we do and trigger their interest."

On the bottles were icons with all the things that people gain from "office-ing" with Carr Workplaces – security, infrastructure, high-speed Internet, receptionists and more – with the knowledge that it actually costs 30% less than conventional office space.

Girardin understands that water bottles aren't typically kept for a long time, but she says they were worth the investment nonetheless. "People walk in and get thirsty, and we feel that, while the staying power isn't necessarily the same as a pen or pencil, the draw is heavier and the connection is stronger because it seems to be an item of a higher need at that moment," she says.

"With the water and the sunscreen, attendees were willing to have a conversation to take the item," says Girardin. "Our booth got a lot of traffic just because people saw us giving out things that made sense for the event."

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Office Location

7300 Dixie Hwy , Suite 300 Clarkston, MI 48346
Phone: (888) 771-4173
Fax: (248) 922-9304

About Us

We are a promotional product distributor and proud member of the Advertising Specialty Institute. Promotional products, also known as ad specialties, make up a nearly $17 billion dollar industry and are used by virtually every business in America. Why? Items like mugs, pens and t-shirts are memorable and provide a better cost per impression for advertisers than almost every major marketing effort like TV, magazines and the Internet.

We are able to supply your company with every possible promotional product from over 3000 suppliers. With so many ad specialties available there is a huge opportunity for professionals like you to boost ROI and leave a lasting impression with your customers.

Our mission is to help you create long-lasting relationships with your clients through the power of promotional products.